Pragmatic Play is set to bring its live casino content to the UK through a newly expanded deal with the Rank Group.

Pragmatic Play, a prominent content supplier to the iGaming industry, is poised to launch its live casino content in collaboration with the Rank Group as part of their latest partnership.

In a significant development, Pragmatic Play’s live casino portfolio is gearing up to debut on Grosvenor Casinos and Mecca Bingo, two esteemed UK-based operators. This strategic alliance promises to bring thrilling live casino games to the UK player base, including popular titles like Sweet Bonanza CandyLand, Boom City, and Vegas Ball Bonanza.

This collaboration isn’t the first between Pragmatic Play and the Rank Group; their partnership has flourished for the past four years, with Pragmatic Play’s slot offerings already available on the Rank Group’s various brands.

Irina Cornides, the Chief Operating Officer at Pragmatic Play, expressed her enthusiasm about the expansion of this partnership, saying, “Our successful partnership with the Rank Group over the past four years has paved the way for us to introduce top-tier live casino content, complementing the achievements of our slot offerings across their flagship brands.”

Cyrus Moreno, Head of Gaming at the Rank Group, also shared his excitement about this venture, stating, “After experiencing years of hit slot games with Pragmatic Play, we are thrilled to bring more of their exceptional games to our brands.”

This latest expansion follows Pragmatic Play’s recent collaboration with Betara, aimed at extending its presence in the Latin American market. The partnership granted Betara’s platform access to Pragmatic Play’s diverse array of slots, live casino games, and virtual sports offerings.

Pragmatic Play continues to make waves on the global stage by forging alliances with various operators in regions such as Switzerland, Sweden, the Netherlands, and beyond, solidifying its position as a leading player in the iGaming industry.